IPL 2021 TV Audience – Star Sports No. 3 on BARC Charts: As a rule, whenever or wherever Indian Premier League (IPL 2021) matches are broadcast LIVE, the broadcaster governs the leaderboards. This time it is different. IPL Phase 2 has failed to become the number one channel of the week on the official broadcaster. According to BARC Data, Star Sports 1 Hindi this time is channel number 3 under Sun TV and Star Plus – Follow all IPL 2021 LIVE updates on InsideSport.co
IPL 2021 – Unlike Phase 1, IPL Phase 2 fails to convert Star Sports # 1 channel on TV ratings charts, IPL audience drops
IPL 2021 TV Audience – Star Sports No. 3 on BARC Charts: According to the DATA published by BARC for week 39 (Saturday, September 25 to Friday, October 1, 2021), Star Sports 1 Hindi is ranked number 3 in the list of main channels of the week.
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It’s worth noting that even in week 38 (that is, the first week of IPL Phase 2), Star Sports 1 Hindi was at No. 3 on the top channels chart.
Another important point to note is that the entire IPL 2020 and IPL 2021 Phase 1 – league LIVE broadcast made Star Sports 1 Hindi No. 1 for the entire duration of the event.
After the completion of the first week of phase (that is, week 38), the official broadcasters and the BCCI through an official statement declared that the IPL 2021 is on track to deliver the 400 million viewers mark in the television, for the fourth year in a row. The broadcaster had claimed that IPL 14 has so far garnered 380 million viewers through match 35, which is 12 million more than IPL 2020 at the same stage.
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The broadcaster had further stated that the aggregation of television viewers is in fact higher than the last three editions of the tournament, since 2018. Consumption of VIVO IPL 2021, including Star Sports pre-match programming, is 242 billion minutes. The broadcaster added that in the second phase of IPL 2021, viewer engagement levels averaged 32 percent per game, which is on par with IPL 2020.
But all of these claims don’t make Star Network’s flagship sports channel no. 1 on the leaderboards.
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IPL 2021: Dhoni & CSK still rule the roost with the highest rated matches
As always, MS Dhoni’s matches with CSK and the Mumbai Indians are the highest rated matches on the BARC charts. Especially the return of CSK this year led by Dhoni has adapted well to the public. Matches with CSK are experiencing an increase of 2-3%.
The good news is that CSK is being followed not only in Chennai, but its audience has also topped the charts in five other states that do not have an IPL franchise of their own: Andhra Pradesh, Gujarat, Uttar Pradesh, Madhya Pradesh, and Bihar.
Who are the most popular games?
Super Kings of Chennai
Mumbai Indians followed by
Royal Challengers Bangalore, Kolkata Knight Riders and Delhi Capitals ranked third, fourth and fifth in that order.